Most customers look for a bed bug control company online, making it a challenge for companies to find new customers. An estimated 82 percent of customers carry out their research online making it vital to have a robust online presence.
You can up your SEO game by implementing some of these useful tips.
All the web pages that include a specific keyword will be displayed in the search results when potential customers search using a keyword. Whether it’s with Google or another leading search engine, using keywords is essential for anyone who wants to be found online.
Enjoying a higher rank on SERPS is typically more likely if you optimize your keywords.
Carrying out research and using the most relevant and widely used keywords is essential for any bed bug control company or other business which means more chance of potential customers clicking on your website instead of the competition.
Here, we will take a look at how your company can enjoy a higher number of site visitors, despite the thousands of similar sites already out there.
Google My Business
If a customer enters ‘best bed bug control’ into the Google search box, they can look at a map of the locations close to them as well as a list of company names.
It means that your company’s name will appear on the first page, a great way to boost your online presence. Having a Google My Business page can be more effective than having a website when it comes to promoting your bed bug control business. For your Google My Business page to work, keep in mind the following:
- Have your information accurate and correct
- Collect customer reviews
- Use local keywords
You can get more visitors to your bed bug control website by using keywords that relate specifically to your local area.
An Optimized Website
If the information on your website is clear, informative and accurate a simply designed one-page website can be just as effective as a site with a complicated design.
For a functioning website, use these categories:
It’s essential for the home page to be appealing and useful, as it is the customer’s first impression if your company.
Make sure you put something like ‘contact us for a quote today’ on your homepage; a call to action can help to persuade that site visitor to be your next customer. And your customers can get a good feel for what your company is about if you add a short but clear description on that page.
Let your customers know why you are better and different than the competition. Whether you focus on values, your typical workday or the expertise of your employees, the ‘about us’ page is your chance to win over the customer.
Whether they are mentioned on the home page or a separate page, list all the services provided by your company.
A higher ranking in search engine results means more customers. Using solid SEO tactics is vital for any bed bug control company.
If you are looking to squash the competition for your bed bug control company, contact the SEO experts at Canada West Internet Marketing to find out how we can help.