Before the Internet and cellphones became popular, listing your company in the Yellow Pages made sense. At that time a lot of people used the Yellow Pages. Now, however, the situation has changed. Many fewer people use the Yellow Pages to find out information about companies. Most of them use the Internet, and a good SEO company can play a powerful role in determining what web pages they ultimately view. If you are still undecided about whether or not your company should try to promote itself via the Yellow Pages or search engine optimization (SEO), here are a couple reasons why SEO is a better approach in today’s business climate:
Search Engine Optimization is the Future of Marketing
Hiring professional Edmonton SEO experts enables companies to position themselves competitively in the online world. The days where good content was enough to ensure good search rankings are over. Good content must be coupled with the intelligent use of search engine optimization in order to achieve marketing success.
Try to avoid the temptation to take care of all the SEO work you need done in-house. Professional search engine optimization companies are best able to keep up with the constantly changing SEO landscape, and, consequently, are best able to handle challenging search engine optimization assignments.
Everything online changes very quickly. Every time Google changes its algorithm, search engine optimization practices change overnight. Keeping up with all the fluctuations in the way the web works is almost impossible for companies that do not specialize in search engine optimization. Don’t risk having your marketing efforts jeopardized by improperly applied search engine optimization strategies.
The Yellow Pages Were a Great Marketing Tool 10 Years Ago
It’s hard to keep up with changes in technology. Sometimes it seems as if huge technological changes occur literally overnight. Businesses fixated on the idea of using the Yellow Pages instead of modern search engine optimization techniques to get the word out about their businesses are in for a disappointment. Too much has changed in how consumers access business related information for the Yellow Pages to be used as an effective marketing tool.
If you want your company to utilize cutting-edge marketing tools, you need to make extensive use of search engine optimization. Good, professional SEO outfits will enable you to penetrate more markets than you thought possible and get your company webpage to rank well on Google. In general, the more SEO work you have done on your webpage, the more likely it is to rank well, and the better it ranks on Google’s search engine results pages, the more likely it is that you will be able to expand your customer base.
Canada West Internet Marketing – Your 21st Century Answer
It’s the 21st century. You need to use 21st-century marketing tools like SEO instead of the old-fashioned and outdated Yellow Pages. You also need to make sure that you get all your SEO work done by professionals in the search engine optimization industry. The difference between what an SEO beginner and a true SEO expert can achieve in SEO marketing is tremendous.
Contact Your SEO Experts Today!
Contact us today for your FREE website analysis! (780) 628-7535
Author Profile
James Blackburn
James Blackburn is the president of Canada West Internet Marketing. He has been working with computers for close to thirty years, both in programming and in repair. He has been involved in website design & SEO for over ten of those years.