Social media is no longer optional. With more than 3 billion social media users out there, it’s apparent that you need to use it to boost brand awareness and make more sales. While using well-designed graphics and creating quality content is essential, it’s not what gets you sales. What matters the most when it comes […]
While it is clear to everyone that a great social media presence goes hand in hand with a high rank, a lot of people are still confused by the causality between these two phenomena. On the one hand, claiming that there’s no link (no pun intended) between them would be outright ridiculous, on the other […]
Just as Google loves valuable content, the search engine also loves meaningful content. It is not about keywords anymore. It is about creativity in using keywords in the context and topic. The more you dispense valuable content, Google ranks you higher. The question is, how do you build search engine optimized content that will […]
With the invention of topic clustering, Search Engine Optimization patterns have changed. If you are a content creator or a planner, these changes affect your work. Topic clustering is the most recent advancement in search engines. It is capable of fighting mechanical keyword optimization. Abiding by the rules of search engines will not be enough. […]
When one hears about content marketing, the first thing that comes to mind is probably text: original blog posts, articles providing valuable insights into their subject matter, instruction manuals, useful tips and so on. However, without belittling the importance of high-quality text for a minute, we shouldn’t forget about visual content as well – and […]
Writing with a search engine in mind can be a daunting challenge. You know that there are a bunch of things you’re supposed to do, a bunch more things that you’re not supposed to do, and additional rules that seem to exist just to make you crazy. Trying to keep all of these things at […]
Be prepared to for algorithm updates targeting fake news In 2010, Google was getting various critics from the media due to the “content farm,” that is the clutter users receive after searching. Overwhelmed by the critics, Google had to respond. Its response was a proclamation that they hear and understand their users complains about the […]
It goes without saying that the existence of social media revolutionized the digital marketing of SMBs and startups. The reason behind this lies in the fact that, for the first time, they’ve gained a playground on which they can compete with major conglomerates on, more or less, equal terms. Sure, a proper social media marketing […]
Most customers look for a bed bug control company online, making it a challenge for companies to find new customers. An estimated 82 percent of customers carry out their research online making it vital to have a robust online presence. You can up your SEO game by implementing some of these useful tips. Keywords […]
When starting or trying to grow a business, many entrepreneurs overlook the power of blogging as a marketing tool. An up-to-date and relevant blog can be your most effective and high-converting marketing tool. Not only do blogs bring more traffic to your site, but they also help to convert visitors into leads and establish your […]
In order to gain success, home improvement companies must continuously gain new projects. But as all those in the business already know, acquiring the right customers can be and is quite challenging. The fact of the matter is that in this day and age, the road to success lays in making your business as visible […]
Did you know: As of the second quarter of 2017, Twitter is already at 328 million active users. 60% of these users have come across an SMB or small or medium business through Twitter. 84% of Twitter users use the social network to hunt for promotions, research product reviews, and find gift ideas. 75% of […]
Boost Your Social Media Engagement with These 5 TipsMay 7, 2019 - 5:34 pm
Benefits of Social Media Metrics for Your SEO CampaignOctober 23, 2018 - 4:40 pm
Benefits of Blogging: Boost Search Engine RankingsJune 12, 2018 - 3:34 pm
Five Tips for Content Planning with Topic ClusteringJune 5, 2018 - 8:14 pm
Top Visual Content Marketing Techniques to Increase EngagementMay 11, 2018 - 4:37 pm